WHAT IS IT?
The REC (Real Economy Currency) is Barcelona’s social currency, a type of social or local currency. It is a citizen exchange system complementary to the euro, allowing transactions in a community between individuals, institutions and businesses that accept it. It provides an alternative to the globally dominant financial and monetary system.
Social currencies favour local businesses and the profits revert to the community.
The REC (Ɍ) is an exclusively digital currency and can be used with a mobile app.
WHY REC?
THE OBJECTIVE
To make it easier for money to remain in the area with the view of developing the local economy and relations between the local community and increasing the economic and social vitality of the districts.
THE OBJECTIVE
To make it easier for money to remain in the area with the view of developing the local economy and relations between the local community and increasing the economic and social vitality of the districts.
THE IMPACT WE HOPE FOR
Money stays in the district and circulates locally
Local trade is reinforced and streets do not become deserted
Networks involving residents, businesses and institutions are reinforced, creating social cohesion
PRIVATE INDIVIDUALS
· Secure, instantaneous, cost-free payments: payments to shops, institutions or other individuals involve no extra cost and can be made quickly, easily and securely.
· Access to special offers: the rec app’s map shows shops in the district where there are exclusive special offers.
· Revitalise the district: money circulates inside the district, helping to create local employment and giving economic and social support to local shops, institutions and projects.
BUSINESSES AND INSTITUTIONS
· Turnover is multiplied: recs can only be spent in businesses or institutions belonging to the network.
· Customer loyalty can be increased with special offers: the rec mobile app allows businesses and organisations to announce special offers that will attract consumers.
· The rec app allows businesses and organisations to raise their profile and attract new customers or new members.
PRIVATE INDIVIDUALS
· Secure, instantaneous, cost-free payments: payments to shops, institutions or other individuals involve no extra cost and can be made quickly, easily and securely.
· Access to special offers: the rec app’s map shows shops in the district where there are exclusive special offers.
· Revitalise the district: money circulates inside the district, helping to create local employment and giving economic and social support to local shops, institutions and projects.
BUSINESSES AND INSTITUTIONS
· Turnover is multiplied: recs can only be spent in businesses or institutions belonging to the network.
· Customer loyalty can be increased with special offers: the rec mobile app allows businesses and organisations to announce special offers that will attract consumers.
· The rec app allows businesses and organisations to raise their profile and attract new customers or new members.
HOW DOES IT WORK?
1. Download the app from Play Store and Apple Store.
The REC app is available in Google Play and Apple Store